Fire up classic barbecue chicken flavor with this sweet-heat chicken rub. Brown sugar, paprika, cayenne, garlic, and sea salt come together in a bold blend that balances smoky sweetness with just the right touch of spice. Designed for grilling or smoking, it caramelizes beautifully to create that crave-worthy, sticky-sweet finish. Perfect on wings and thighs, and just as delicious on turkey, this rub delivers crowd-pleasing flavor every time.